Digital marketing in 2024 – Key trends and strategies for CMOs
Explore cutting-edge marketing in 2024 with AI, interactive content, influencer partnerships, and other strategies.
B2B marketing trends
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What should CMOs know about good go-to-market strategies in 2024?
Discover key B2B market trends, redefine the buyer's journey, and harness the power of an effective go-to-market strategy.
Content marketing dashboard guide + key metrics
Uncover the secrets to a successful content strategy through a meticulously crafted marketing dashboard.
Maximizing enterprise success via sales & marketing alignment
Learn how to align sales and marketing effectively for enterprise success through strategic collaboration and targeted Account-Based Marketing.
Top 5 tech strategies to revitalize demand in saturated markets
Learn how to supercharge your marketing with demand generation strategies
Demand generation vs. inbound: Framework for paid ads
Discover how businesses can thrive amidst reduced demand, increased competition, and a need for efficiency through the strategic interplay of...
Long-term customer acquisition: demand gen VS lead gen
Learn what strategy to choose for your B2B tech business
DM.ideation: Digital research for strategic B2B marketing 2024
Learn how to create a marketing strategy that actually helps you grow and reach your goals!
Thriving amidst decline: The demand generation game plan for B2B tech brands
Learn the latest developments in the B2B tech market and how to respond to challenges with the Demand Generation Approach...
Navigating healthtech marketing: Brand vs. niche differentiation
Learn the specifics of the Healtech industry, the options for successful marketing you have, and how to do them!
Mid-year marketing review: Assessing progress & setting strategy
Learn why it's a good time to review your marketing activities and how to adopt your strategy to succeed for...
Preparing an effective RFP for a digital marketing agency
Learn how to create your first RFP and finds a perfect marketing agency partner!
How ChatGPT will change marketing strategies for B2B in 2024?
ChatGPT is on the hype, but what are its real, long-term implications for b2b marketing in the upcoming years? Read...
Proven PPC tactics for effective SaaS marketing in 2024
Learn how to make PPC campaigns for your SaaS business efficient and cheaper in 2022 with our best practices.
Preparing for the summer: B2B marketing & business seasonality
Learn how to leverage seasonality to your advantage and maximize your success during the summer season.
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Our clients say
What sets 42DM apart is not just their expertise in strategic marketing for B2B tech but their ability to immerse themselves in the vision and mission of Payoneer.
The team at 42DM possesses a rare blend of strategic vision, operational excellence, and a results-driven approach that has consistently exceeded our expectations.
Nataliia Hordiienko
Senior Marketing Manager at Payoneer, Fintech SaaS