👉 42DM is a global full-service B2B marketing agency for tech businesses. We empower tech companies at every stage of growth with holistic B2B marketing strategies, agile dedicated marketing teams, and advanced MarTech & AI expertise.
⭐ Founded in 2016, our team has delivered 250+ successful projects, transforming digital potential into market wins. Global leaders like Payoneer, Roland Berger, and Lumin choose 42DM because we think and breathe exclusively B2B tech.
We deliver projects in four main domains: Inbound Marketing, Demand Generation, ABM, and MarTech & GenAI operations.
We are looking for a Pre-Sales Marketing Strategist and Enablement Lead who will own winning offers, pre-sales audits, and GTM strategy narratives for B2B tech prospects. You will increase win rate and speed-to-proposal by leading discovery-to-offer translation, owning sales collateral and enablement assets, and building a scalable, AI-assisted offer creation engine. We are looking for a person who can bridge Sales and Delivery, help AEs win deals with expertise, and build a more automated, AI-assisted offer system over time.
Our clients (b2b tech companies in cybersecurity, AI, SaaS, automation, enterprise software) operate in competitive markets where predictable pipeline growth is critical. This role focuses on turning discovery into winning offers: scoping, audit insights, messaging, proposal narrative, and enablement materials that help AEs close deals faster and with higher confidence.
This is a client-facing, strategy-first role combining pre-sales consulting, offer preparation, sales enablement ownership, and cross-functional coordination with delivery teams.
Key Responsibilities:
Pre-sales consulting and offer preparation (core)
- Join selected sales calls as a subject matter partner (ABM, demand gen, lifecycle and pipeline programs, SAIO, MarTech, analytics).
- Turn discovery notes into a clear, tailored offer: scope, approach, timeline, success metrics, assumptions, and pricing logic.
- Develop proposal narratives that are outcome-driven and credible, not generic.
- Create or refine SOW-ready deliverables with delivery leads to ensure feasibility.
Sales enablement and collateral ownership (core)
- Own the sales collateral library: pitch decks, one-pagers, case studies, battlecards, objection handling, FAQ, capability sheets.
- Standardize how we present packages, phases, and proof points across offers.
- Create “modules” that can be reused across proposals (industry angle, ICP framing, channels, measurement plan).
- Coach AEs on positioning, talk tracks, and how to sell the strategy confidently.
AI and automation for offers (core)
- Build and maintain an AI-assisted offer-building system: templates, prompt library, content modules, QA checklist.
- Reduce manual work and improve consistency without losing strategic quality.
- Work closely with leadership to operationalize “how we sell” into a repeatable system.
CRM and email marketing for 42DM growth (secondary, phased)
- Maintain and improve key internal HubSpot email and CRM workflows that support agency growth:
- inbound lead follow-up
- nurture and reactivation sequences
- campaign follow-ups
- database hygiene for marketing purposes
- Track performance and iterate based on real data.
Note: This is light ownership focused on internal growth motions. Pre-sales and enablement remain the priority.
Must-Have Requirements:
- 3+ years in B2B marketing (agency, consultancy, or B2B SaaS), with hands-on experience across GTM strategy and execution: demand gen, ABM, inbound, paid, lifecycle, and SEO/AEO.
- Experience supporting consultative sales cycles (pre-sales discovery, solutioning, proposals, strategic scoping, SOW inputs).
- Strong client-facing communication skills, comfortable engaging US-based tech decision makers and executive stakeholders.
- Strong discovery skills: able to understand complex B2B tech products quickly and translate context into clear marketing priorities.
- Solid grasp of full-funnel pipeline mechanics (how programs translate into SQLs and revenue).
- Ability to convert discovery into a commercially sound scope (deliverables, timeline, assumptions, success metrics, and pricing logic).
- Strong writing and packaging skills for client-facing and enablement assets (proposals, decks, one-pagers, case studies, talk tracks, battlecards, objection handling).
- Able to use analytics and research tools (Google Analytics, Search Console, Ahrefs, Semrush, similar) to extract quick insights for pre-sales audits: traffic sources, top pages, keyword footprint, conversion paths, and tracking gaps.
- Working knowledge of HubSpot and modern MarTech stacks (comfortable operating in HubSpot; admin-level expertise not required).
- Interest in automation and AI-assisted workflows; experience building reusable templates, prompt libraries, or repeatable proposal processes is a plus.
- Strong operational ownership: able to manage multiple priorities, coordinate across Sales and Delivery, and keep timelines predictable.
Compensation & Benefits
- Competitive compensation package (salary range provided in the offer)
- Work flexibility — fully remote setup with adaptable hours, and the possibility of hybrid collaboration in part if desired.
- Paid time off — vacation, sick days, and company-wide holidays (with floating days included).
- Professional development — access to HubSpot Academy, internal trainings, individual development plans, and reimbursement for approved external courses (subject to approval).
- Company-provided equipment — including computer and key resources.
Mindset We Value (Our Culture)
- Stay Curious and Always Learning: You eagerly explore new technologies, find fresh solutions, and stay ahead of trends.
- Lead with Energy and Purpose: You bring ambition, bold thinking, and inspire others through impactful decisions.
- Own Your Impact: You take full responsibility for outcomes, balancing priorities and consistently delivering results.
- Place Clients at the Heart: You build trust, anticipate client needs, and exceed expectations.
- Communicate with Clarity: You collaborate openly, ensuring clear, effective communication.
- Embrace Change with Agility: You adapt quickly in dynamic environments and make thoughtful decisions under uncertainty.
- Act with Empathy & Integrity: You foster trust, act transparently, and treat others with respect and honesty.
Why Join 42DM?
- We run dynamic projects in tier-1 tech markets, delivering measurable global impact.
- As a certified HubSpot partner agency, we collaborate with international clients and innovative companies in the B2B tech sector.
- We are a multicultural team, collaborating globally with openness and trust.
- Flat structure and clear processes, without unnecessary bureaucracy.
- We value social responsibility, supporting volunteering initiatives and contributing to charitable causes, with a strong commitment to Ukraine
Candidate Journey
⭕ HR Interview → ⭕ Tech Interview → ⭕ Test Task → ⭕ Final Interview
📩 Send us your CV and let’s create something great together!
