All Posts
B2B Marketing Strategy

42DM Bringing B2B Technology Marketing Agency Expertise to NY Tech Week 2026

42DM CEO Kate Vasylenko speaks at NY Tech Week 2026 in New York City on scaling B2B revenue with AI and launching LLM products in production. Learn what’s on the agenda and how to join.

Meet us at #NYTechWeek
Kate Vasylenko
Date Published
Reading Time
3 minutes

42DM Is Speaking at NY Tech Week 2026 in New York City

New York, April 2026 — I’ll be in New York for NY Tech Week, June 1-7, speaking across two sessions that sit at the center of where our work at 42DM lives: how companies make marketing, sales, and AI operate as a single revenue system rather than three departments that occasionally coordinate.

NY Tech Week is one of the most concentrated gatherings of the US tech ecosystem, drawing founders, operators, and investors for a week of high-signal programming across the city.

Kate Vasylenko on The New CEO Playbook: How to Scale Business with People and AI — June 3, Tribeca

On June 3rd, I’m co-hosting an afternoon session in Tribeca with Ioanna Mantzouridou Onasi, Founder and CEO of Dextego, and Tijana Buric, Founder of Career Alchemist. “The New CEO Playbook: How to Scale Business with People and AI” runs 3:00 to 6:00 PM.

The session is built around a problem I see consistently: sales, marketing, and hiring each optimize for their own metrics while nobody owns the shared revenue outcome. AI accelerates this misalignment. More tools, more outreach, more noise — but pipeline doesn’t move because the system isn’t aligned.

We’ll cover how demand generation strategy should shape hiring decisions, how the sales motion should define what marketing actually measures, and where AI fits as an amplifier of that alignment rather than a substitute for it. The format includes curated mastermind circles so attendees workshop real challenges with peers. No prepared remarks delivered at a passive audience.

42DM at NY Tech Week’s AI Track: Building LLM Products That Survive Production — June 2, Midtown

The day before, I’m participating in “Building LLM-powered Products in Production”—a morning session for founders and technical leaders navigating the distance between a working prototype and a scalable product.

My contribution focuses on the go-to-market side of that transition. Positioning an LLM product for a sophisticated B2B buyer requires a marketing strategy built in parallel with the architecture, not assembled after the fact. Most early-stage teams arrive at production technically ready and commercially underprepared—and that gap is expensive. I’ll cover what AI product launch marketing actually looks like in 2026, alongside the thought leadership infrastructure that builds credibility with buyers who are already skeptical of AI vendor claims.

42DM’s Presence in the US Tech Market

42DM has worked with US-based technology companies since we founded the agency in 2016, with clients including Freshworks, Predibase, Payoneer, and Meibel across New York, California, Illinois, and Washington. Our participation in B2B marketing conferences and events across the US reflects where our clients build their businesses and where the go-to-market conversations that matter are happening.

If you’re attending NY Tech Week, I’d love to connect. Both events are open for registration—links at the bottom of this post.

FAQ

What is 42DM and where does the agency operate?
What sessions is Kate speaking at during NY Tech Week 2026?
What does 42DM do for B2B technology companies?
How do I attend the NY Tech Week sessions?
Does 42DM work with US-based companies?

CEO & Co-founder of 42DM

As CEO and Co-founder of 42DM, Kate Vasylenko leads the agency’s mission to empower tech companies with specialized marketing strategies. With a background in applied mathematics and 20 years of experience, she has driven 42DM’s global growth, serving as a HubSpot agency partner. Under her leadership, the agency has helped 250+ tech companies boost engagement and unlock new revenue streams.

Receive the latest
Newsletter updates

Handy resources

Ready to start?

Tell us your goals, and we’ll develop a marketing strategy to bridge any gaps and deliver solid results

Our clients say

What sets 42DM apart is not just their expertise in strategic marketing for B2B tech but their ability to immerse themselves in the vision and mission of Payoneer.

 

The team at 42DM possesses a rare blend of strategic vision, operational excellence, and a results-driven approach that has consistently exceeded our expectations.

nataliia-hordiienko-payoneer-avatar
Nataliia Hordiienko
Senior Marketing Manager at Payoneer, Fintech SaaS

We’ve recommended 42DM to several partners already. Their commitment to understanding our business and delivering results has made them an invaluable marketing partner in scaling our B2B growth.

Shayne Cardwell Chief Revenue Officer at Zeeto
Shayne Cardwell
Chief Revenue Officer at Zeeto

Their commitment to our project goals, coupled with their excellent communication, ensured a smooth collaboration. 42DM’s team played a crucial role in driving organic traffic and optimizing our PPC campaigns.

Sarah Walker Product Marketing Manager at Lumin
Sarah Walker
Profuct Marketing Manager at Lumin
Tell us your goals,
and we’ll get back to you
Watch Our Webinar
Zero-Click Economy: How to Build B2B Visibility?