PPC for SaaS: Proven Tactics for Effective Marketing in 2025
Learn how to make PPC campaigns for your SaaS business efficient and cheaper in 2024 with our best practices.
SaaS Marketing
Discover SaaS marketing blog articles packed with strategies, tools, and real-world examples to help you scale your software business. Learn how to generate leads, boost retention, and grow revenue through data-driven B2B marketing.
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B2B SaaS Marketing: Top Scalable Strategies and Tools that Work
Discover top B2B SaaS marketing strategies, from personalized campaigns to automation tools, to boost engagement, retention, and long-term growth.
How to Do Growth Marketing for AdTech and MarTech Startups
Adtech & Martech are a promising market, but their target audience, which is largely made of marketing specialists, is one...
Is There a Future for SaaS in 2024?
The upcoming recession is predicted to stimulate hardship for SaaS market. Explore the possibilities of SaaS collapse and how...
Crucial SaaS Marketing Metrics to Track in 2025
Evaluating your marketing activities is hard. But if you understand key metrics, you will know how to improve your SaaS...
How to Do Growth Marketing for SaaS Products in 2024
A proven 5-step ISTAS growth marketing framework that helps SaaS products strategically grow and generate revenue in 2024
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Our clients say
What sets 42DM apart is not just their expertise in strategic marketing for B2B tech but their ability to immerse themselves in the vision and mission of Payoneer.
The team at 42DM possesses a rare blend of strategic vision, operational excellence, and a results-driven approach that has consistently exceeded our expectations.
Nataliia Hordiienko
Senior Marketing Manager at Payoneer, Fintech SaaS
